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HAVE YOU RECENTLY ASKED YOURSELF:
IS YOUR BRAND
WORKING AS HARD AS IT
SHOULD?
IS YOUR BRAND
WORKING AS HARD AS IT
SHOULD?
There is a definitive link between successful businesses and strong branding, understanding that branding is not just a logo or how a business is perceived externally -- it's so much MORE than that.
Let's explore what fuels your passion and drives you forward so that your uniquely compelling story shines.
WHY YOUR BRAND
IS SO IMPORTANT
WHAT DIFFERENTIATES YOU FROM YOUR COMPETITORS?
Your visual brand identity differentiates you and your business from all the others in the same industry. This begins by building a strong brand foundation by clearly communicating the mission, vision, & values of your business, which results in the custom design of your visual brand identity. Not only does it encourage clients to choose your service over other choices, but it also makes your business relatable by giving it a unique personality, which is vitally important for connecting with people on a more intimate, emotional level.
BRAND SERVICES YOU NEED
Boost your business' visibility with an aesthetic and functional creative design!
SPECIALTY
LABEL DESIGN
We choose to buy based on what we see. Therefore, brand identity is a critical part of your product label design. Strategic & memorably designed labels make a brand statement. Isn't it time to establish your trustworthy brand identity by ensuring consistent and cohesive label design?
YOUR SUCCESS RELIES ON CREATING A STRONG
BRAND FOUNDATION
I can help!
Looking to create an innovative visual brand that resonates at a deeper level with your clients? Not only should your brand incite recognition and loyalty, but it should ultimately help your business grow and increase your revenue and reach.
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KIM GUTHRIE
Brand Innovator & Designer
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I excel at creating the face of one’s business by bringing each client’s vision to life, while infusing my own recognizable style in each design project that I tackle.
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With digital technology being a facet of our every day lives, the need to stand out visually has become more essential than ever before. I've been oh, so blessed to have been involved in branding and design projects for a wonderful variety of clients in and around the Pittsburgh and South Hills area.
I’m also a proud wife to my college sweetheart -- who just happens to be my long-time craft beer drinking buddy -- and an appreciative mommy to many four-legged kiddos who both test me and keep me on my toes every single day.
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WHAT CLIENTS SAY
ANGELA RICE
Bella Notte Labradors
Bella Notte Labradors has greatly benefited from the services provided by Kim Guthrie of Joyous Graphics Lab.
My business was operating at a small, local level that didn’t stand out much in comparison to other similar breeders. The only way that people could find me was through the main AKC website, which is a static site that can not be edited aside from changing the text, nor can you make it more visually appealing. After meeting with Kim, explaining my needs and having her rebrand my business to include a new logo and detailed website that fully demonstrates what it is we do and for whom, I have more requests for new puppies than I can provide!
Kim took care of every detail of design and marketing that was needed. From creating the personalized logo to developing the easy-to-navigate website, rebranding the business cards and designing custom clothing to further display the business, she does it all from start to finish. She even continues to update the website as needed to share the latest litter updates. There is nothing that I need to worry about. Kim is always available to make any adjustments I may need in a timely manner.
Time and time again I am complimented on the website by prospective clients. They say how easy the website is to navigate, how straight forward and informative it is. Most of all, I am told how my website, created by Kim, stands out as compared to other breeders.
Kim's work has also provided us with a global presence. I have request for puppies from all over the world now. Without Kim’s dedication and continued support, I would not be recognized as a Labrador Retriever breeder with the highest quality puppies available. She has shown how I am different and better that other breeders. I am so happy to have found and used Joyous Graphics Lab to showcase my business. I highly recommend her!
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PROJECT WORK: Two Business Logo Designs, Website Design,
Letterhead & Marketing Materials Design, Magazine Ad Design,
& Two Logo Adjustments for Embroidery
